SEO

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Best SEO Training in Zirakpur

Whether you want to grow your digital skills and boost your career, or want to make your website rank at the top of Google SERPs, our Search Engine Optimization (SEO) course is the perfect one for you to master SEO from scratch.
At Learn SEO and Web Design, our industry-top SEO professionals in Zirakpur teach every core concept of SEO, including site audits, keyword research, search intent, and competitor analysis, along with hands-on skills in on-page SEO, off-page SEO, and technical SEO, such as mobile optimization, schema markup, crawlability, page speed, backlink building, local SEO, and many other concepts.
You’ll also learn about advanced SEO tools, like Google Search Console, Google Tag Manager, Google Analytics, Ahrefs, Semrush, and other key tools to help you monitor and improve your site’s performance. Whether you’re a student, business owner, or aspiring digital marketer, our SEO Training in Zirakpur is designed to teach how search engines work and optimize websites to rank higher. So, what are you waiting for?
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Who Can Join Our Advanced SEO Courses in Zirakpur

Our Advanced SEO Courses in Zirakpur are ideal for a diverse range of individuals. Freshers eager to enter the digital marketing field, housewives looking to enhance their skills and explore new career opportunities, business owners wanting to boost their online presence, and professionals seeking to upgrade their expertise will all benefit. Whether you’re starting from scratch or aiming to deepen your knowledge, our course offers practical insights and advanced techniques to help you succeed in SEO.
You don’t need any prior experience. Our SEO trainers will teach you the basics and advanced strategies, providing you with both the theoretical concepts and practical projects necessary to strengthen your SEO knowledge.
Best SEO Training in Dera Bassi
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Freshers and Job Seekers

Best SEO Courses in Dera Bassi
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Business Owners

Digital Marketing Training in Dera Bassi
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Professional

Digital Marketing Courses in Dera Bassi
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Housewives

Why Choose Us

  • 100% Practical Training
  • Regular Assignments
  • Work With Professionals
  • International Projects Only
  • Flexible Timings
  • Work On Live Projects Only
  • Weekend Batches
  • Paid Tools
  • Experienced Trainers
  • Interview Preparation
  • Certification
  • Job Guaranteed in Digital Marketing
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Overview of Our Search Engine Optimization (SEO) Course

With our course, you’ll learn SEO more effectively, covering both theoretical concepts and the practical execution of every strategy. Our industry-led SEO professionals will teach you deep keyword research, on-page optimization, how to build high-quality backlinks by outreaching to authoritative, niche-relevant websites and publishing the content, GBP optimization, and every aspect of technical SEO practices.
You’ll work on international live projects and learn to focus on strategies that drive excellent results, including increased visibility, organic traffic, and improved engagement, all in a practical setting. Furthermore, we also teach you how to monitor, evaluate, and re-optimize your SEO strategies for online success using the best SEO tools.

What Is SEO and its Benefits?

Search Engine Optimization is one of the most widely used digital marketing strategies that improves a website’s online presence in search results, as well as helps attract organic (non-paid) traffic when users search for relevant topics or keywords.
  • Higher Website Traffic: SEO helps a website rank in the top positions of SERPs, which increases clicks and organic traffic.
  • Better User Experience:With proper SEO, a website achieves fast load times, mobile friendliness, and easy navigation. All of these together improve the user experience..
  • Builds Trust and Credibility: SEO helps a website appear more authoritative and relevant to search engines, making it a trusted source for the target audience..
  • Competitive AdvantageA strong SEO strategy helps a website outshine its competitors in SERPs and gain a larger market share.
  • Cost-EffectivenessWith SEO, a website will have a long-term impact, which helps reduce marketing costs and achieve higher revenue.

Career After Search Engine Optimization (SEO) Course

SEO is an important skill every online marketer should know. If you successfully complete our SEO Training in Zirakpur, it can open up plenty of career opportunities in online marketing. Whether you want to manage campaigns, lead brand strategy, work as an SEO sales team head (to convince clients), or something else, SEO knowledge enhances your ability to boost visibility, targeted traffic, and leads, which overall contribute meaningfully to a company’s growth.

Digital Marketing Manager

A Digital Marketing Manager plans and executes complete digital marketing campaigns for a company to build brand awareness and generate leads. They use various strategies, including SEO, PPC, email marketing, social media marketing, and others, to ensure maximum online visibility for their business and their clients. This role requires a combination of knowledge in various marketing techniques, analytical skills, and technical expertise to manage an internal team effectively and deliver ROI-driven results across multiple digital platforms.

Social Media Manager

Social Media Managers create and manage campaigns across multiple social channels, including Facebook, Instagram, LinkedIn, Pinterest, YouTube, and X (formerly Twitter). As SEO plays a critical role in optimizing posts, bios, hashtags, and even video content to ensure they rank in search results, reach a wider audience, and increase brand recognition, learning our SEO Courses in Zirakpur would be perfect, alongside social media marketing knowledge (both organic and paid).

SEO Specialist

We hope we don't need to explain why being an SEO specialist requires you to learn SEO techniques. An SEO Specialist's role includes on-page SEO, technical SEO improvements, backlink strategies, local SEO, and optimizing content with user intent. They monitor KPIs such as rankings, bounce rates, click-through rates, traffic, and more to assess performance. Additionally, SEO specialists stay up-to-date on algorithm changes and competitor strategies, which helps make websites rank higher and attract targeted, organic traffic over time.

Email Marketing Specialist

Email Marketing Specialists create email campaigns that inform, engage, and convert users into subscribers and loyal customers. They use audience segmentation, A/B testing, and data analytics to improve email open rates and ROI. Here, SEO knowledge helps email marketers match emails with landing page content, write subject lines, preview text, and content that reflects what users search for, which ensures great messaging and increases the chances of conversions from email traffic.

Marketing Director

A Marketing Director leads an organization's overall marketing efforts, including branding, advertising, and strategies to increase business profitability. Joining a Search Engine Optimization (SEO) Course should be a fundamental step, as SEO influences everything from campaign planning to performance tracking. They supervise teams, set KPIs, manage all marketing channels to identify which ones require improvement and which ones are performing well, and ensure the business is achieving its expected revenue.

Let's Discuss Every Concept of SEO Courses in Zirakpur, From Basic to Advancer

Learn the most in-demand SEO skills from the best SEO experts. Our SEO Training in Zirakpur covers everything from basics to advanced strategies that help you boost rankings, drive traffic, and make your business thrive online.

Module 1 – Introduction To SEO

Definition and Goals of SEO.

History and Evolution of SEO.

Key Benefits of SEO for Businesses.

How Search Engines Rank Pages.

Difference Between SEO and SEM.

Importance of Organic Traffic.

What are Crawling, Indexing, and Ranking?

White Hat, Black Hat, and Grey Hat Methods.

Explanation of SERPs Layout - Featured Snippets, Knowledge Panels, Ads, etc.

Search Engine Algorithms (Google Updates).

Impact of SEO on User Experience.

Role of SEO in Digital Marketing Funnel.

SEO Career Paths and Opportunities.

Myths and Misconceptions About SEO.

Overview of SEO Tools and Software.

Top SEO Institute in Ambala

Module 2 – Website Planning and Creation

Domain Name Selection.

Hosting and Its Types.

How to Connect a Domain to Hosting.

Concepts of HTTP vs HTTPS.

Selection of the Right CMS and Its Installation Process (WordPress, Shopify, etc.).

How to Install SEO Plugins and Tools.

Importance of Mobile-First and Responsive Design.

Site Architecture and URL Structuring.

Image Optimization.

Accessibility and Website Navigation.

Creation of SEO-Optimized Landing Pages.

Avoidance of Common Website Mistakes.

Concepts on Website Designing using Elementor, WPBakery, etc.

Page Speed and Performance Planning.

Top SEO Coaching in Ambala

Module 3 – Keyword Research

Introduction to Keyword Research.

Types of Keywords - Informational, Navigational, Commercial, and Transactional.

Keyword Mapping to Pages.

Long-Tail vs Short-Tail Keywords.

Competitor Keyword Gap Analysis.

Search Volume, Keyword Difficulty, and CPC.

Usages of Keyword Research Tools, like Google Keyword Planner, Ahrefs, Semrush, etc.

Latent Semantic Indexing (LSI) Keywords.

Trends and Seasonal Keywords.

Branded vs Non-Branded Keywords.

Geo-targeted Keyword Research.

Keyword Cannibalization and How to Fix These.

Keyword Intent Analysis.

Voice Search Optimization Keywords.

Keyword Clustering and Topic Silos.

Top SEO Training in Ambala

Module 4 – Content Writing

Elements of SEO-Friendly Content.

How to Create Meta Titles and Descriptions.

Natural Keyword Placement and Density Maintenance.

How to Write Content for Both Users and Search Engines.

Use of Subheadings (H2, H3) and Formatting.

Importance of Original and Unique Content.

Content-Length Guidelines by Industry.

Creating Pillar Content and Topic Clusters.

Optimization of Blog Posts.

How to add Value in Content with Data, Stats, and Quotes.

How to Improve Readability with Bullet Points and Lists.

Call-to-Actions (CTAs).

How to Use Content for Multiple Platforms.

Avoiding Plagiarism and Duplicate Content.

Top SEO Courses in Ambala

Module 5 – Local SEO

Creation and Optimization of Google Business Profile (formerly, Google My Business).

How to Add Businesses to Online Directories.

NAP (Name, Address, Phone) Consistency.

Local Keyword Targeting.

Geo-Tagged Images and Videos.

Location-Based Landing Pages.

Encouraging Positive Customer Reviews.

Local Backlink Building Strategies.

Embedding Google Maps on the Site.

How to Manage Online Reputation.

Use of Schema Markup for Local Businesses.

Monitoring Insights on GBP Dashboard.

How to Track Local SEO Performance and Improve Results.

Best Digital Marketing Institute in Ambala

Module 6 – On-Page SEO

Creation of Meta Tags.

Header Tag Optimization (H1-H6).

Optimizing Content with Keywords and LSI.

Creation of SEO-Friendly URLs.

Importance of Internal Linking.

Adding Alt Text to All Images.

Structured Data (Schema) Implementation.

Improving Page Speed and Load Time.

Mobile Friendliness.

User Engagement Metrics (CTR, Bounce Rate).

Using Canonical Tags Effectively.

Optimization for Voice Search Queries.

Breadcrumb Navigation for UX and SEO.

How to Publish Your Blogs or Articles in WordPress.

Checking On-Page SEO with Tools.

Best Digital Marketing Training in Ambala

Module 7 – Off-Page SEO

Importance of High-Quality Backlinks.

Overview of Link Building Strategies.

Social Bookmarking and Community Engagement.

Directory Submissions – Do's and Don’ts.

How to Build Citations and Brand Mentions.

Creation of Link-Worthy Content.

Forum Participation and Commenting (Ethically)

Broken Link Building Techniques.

Influencer Marketing for Link Equity.

Press Releases and Media Coverage.

Monitoring and Disavowing Toxic Links.

Link Velocity and Link Diversity.

Using HARO for High-Authority Backlinks.

Analyzing Competitor Backlink Profiles.

Best Digital Marketing Courses in Ambala

Module 8 – Technical SEO

Crawl Budget Optimization.

XML Sitemap Creation and Submission.

Robots.txt Configuration.

How to Identify and Fix Broken Links (404 Errors).

Canonical Tags and URL Parameters.

Redirection Best Practices (301, 302).

Mobile Usability and Page Experience Signals.

Page Speed Optimization (Images, JS, CSS).

Core Web Vitals and Their Solutions.

Indexation Management with Noindex Tags.

Structured Data Markup.

JavaScript SEO and Rendering Issues.

How to Use Google Search Console to Find Technical Issues.

How to Utilize Site Audit Tools, such as Screaming Frog and Sitebulb.

Dealing with Duplicate and Thin Content.

Best SEO Institute in Ambala

Module 9 – Google Analytics

Setting Up Google Analytics Property.

Installing GA4 on the Website.

What are Real-time, Acquisition, and Behavior Reports?

Set Up Events and Conversions.

Custom Dashboards and Segments.

How to Integrate Google Analytics with Search Console.

How to Analyze Traffic Sources (Organic, Referral, Direct).

Explanation of Bounce Rate, Pages per Session, Time on Page, and more.

How to Measure ROI of SEO Campaigns.

Using UTM Parameters to Track Campaigns.

Goal Funnel Setup and Optimization.

Attribution Models in Google Analytics.

Audience Demographics and Interests.

Cohort Analysis and User Retention.

Best SEO Institute in Ambala

Module 10 – Free & Paid SEO Tools

Google Search Console.

Google Keyword Planner.

Google Trends.

Semrush and Ahrefs Overview.

Moz Pro Toolset.

Screaming Frog SEO Spider.

Ubersuggest by Neil Patel.

AnswerThePublic for Content Ideas.

Copyscape and Grammarly.

SurferSEO and Frase.

SERPstat and SpyFu.

Rank Math and Yoast SEO Plugins.

Canva for Creating SEO Visuals.

ChatGPT, Claude, Gemini, and Other AI Tools for SEO.

Best SEO Coaching in Ambala

Module 11 – An Overview of Social Media Optimization

Profile Optimization on Several Platforms.

Username Consistency.

Keyword Integration in Bio and Descriptions.

Creation of Shareable and Engaging Content.

Social Sharing Button Placement on Website and Blog.

Video Optimization for Social Platforms (Reels, Shorts, Stories).

Effective Call-to-Actions (CTAs).

Mobile-Friendly Content Formatting.

Hashtag Strategy for Reach and Discoverability.

Influencer Collaboration and Sponsored Mentions.

Tracking Engagement with Analytics Tools (Both in-app and third-party).

Geo-Targeting Content for Regional Audiences.

Managing Customer Reviews and Social Proof.

Audience Behavior Understanding Through Insights.

Managing and Scheduling Content Calendars.

Monitoring Platform Algorithm Updates and Changes.

Crisis Management and Handling Negative Comments.

UTM Tagging for Campaign Performance Tracking.

Best SEO Training in Ambala

Module 12 – Facebook

Creation and Optimization of a Facebook Business Page.

Facebook Page Insights.

Content Strategies for Higher Engagement.

Best Practices for Posting (Timing, Frequency)

How to Use Facebook Stories and Reels for Visibility.

Facebook Group Marketing.

Creating Engaging Polls, Quizzes, and Contests.

Facebook Ads Manager Basics.

Targeting and Retargeting Audiences.

Facebook Pixel Implementation.

Boosting Posts vs Running Ads.

Understanding Ad Metrics - Reach, Impressions, CTR.

Using Carousel, Video, and Collection Ads.

Lead Generation Campaigns on Facebook.

Integrating Facebook with Instagram and the Website.

Best SEO Courses in Ambala

Module 13 – Instagram

How to Set Up a Professional Instagram Profile.

Optimizing Bio with Keywords and CTA.

Creating an Aesthetic Feed Layout.

Using Hashtags Strategically (#Trending, #Niche).

Posting Consistency and Peak Time Strategy.

Best Practices of Instagram Stories and Highlights.

How to Use Reels for Organic Growth.

IGTV and Video Optimization Tips.

Influencer Outreach and Collaborations.

Instagram Shopping and Product Tags.

Running Paid Ad Campaigns on Instagram.

Insights and Analytics Interpretation.

How to Create Story Polls, Quizzes, and Stickers.

Explanation of Engagement Techniques, such as Comments, DMs, Lives, and more.

Digital Marketing Training in Ambala

Module 14 – Twitter

How to Create a Strong Twitter Bio and Header.

Creation of Tweet Calendars and Posting Timing.

Using Hashtags and Trends Effectively (#SEO, #DigitalMarketing).

Writing Viral and Retweet-Worthy Tweets.

How to Engage Through Polls, Replies, and Twitter Chats.

Following and Interacting with Industry Influencers.

Building Twitter Lists for Audience Segmentation.

Running Twitter Ads and Campaigns.

Analyzing Tweet Performance (Engagement Rate, CTR).

Using Twitter Threads.

Integrating Twitter with Blogs and Landing Pages.

Twitter Card Implementation for SEO.

How to Use Tools for Scheduling and Monitoring Tweets (Hootsuite, Buffer).

How to Manage Brand Reputation and Mentions.

Digital Marketing Training in Ambala

Module 15 – LinkedIn

How to Build a Professional Company Page.

Optimizing Personal Profiles for Visibility.

B2B Marketing Tactics on LinkedIn.

Creating Valuable Industry-Focused Content.

Best Practices for Connection Requests.

LinkedIn Articles vs Short Posts Strategy.

Using Hashtags and Mentions in Posts.

Running Sponsored Content and InMail Ads.

Participating in Relevant Groups and Discussions.

Analyzing Post and Profile Insights.

Lead Generation with LinkedIn Forms.

LinkedIn Sales Navigator Overview.

How to Use LinkedIn Events for Promotion.

Digital Marketing Courses in Ambala

Module 16 – YouTube

How to Create a YouTube Channel.

Explanation of YouTube SEO and Keyword Tags.

How to Write Clickable Titles and Descriptions.

Importance of Playlists and Video Series.

How to Do Scripting and Storyboarding for Engagement.

YouTube Shorts for Quick Discoverability.

Using End Screens and Cards for CTR.

Monetization and Partner Program Basics.

Analyzing Watch Time, Audience Retention, and CTR.

Comment Moderation and Community Building.

Embedding Videos on a Website or Blog for SEO.

Running YouTube Ads (Skippable, Display, Bumper).

How to Do Live Streaming for Real-Time Engagement.

SEO Institute in Ambala

Module 17 – Email Marketing

Building and Segmenting Email Lists.

Selection of the Right Email Marketing Tool (Mailchimp, ConvertKit, etc.).

How to Create High-Open Rate Subject Lines.

How to Create Visually Appealing Email Templates.

Personalization and Dynamic Content.

Email Automation Workflows.

A/B Testing Subject Lines and CTAs.

Avoiding Spam Triggers and Maintaining Deliverability.

Creating Mobile-Optimized Emails.

Re-engagement Campaigns for Inactive Users.

How to Monitor Metrics - Open Rate, CTR, and Bounce Rate

How to Integrate Emails with CRM and Lead Forms

How to Use Newsletters to Drive Blog and Product Traffic.

SEO Coaching in Ambala

Tools Covered in Our SEO Training Program

You’ll gain practical work experience with industry-leading SEO tools during our SEO Training in Zirakpur. Our top SEO professionals will teach you to utilize various tools, such as keyword research, content optimization, technical audits, social media scheduling, and more.
Semrush
Ahrefs
Moz
Google Keyword Planner
Google Analytics
Ubersuggest
Google Search Console
Majestic SEO
Surfer SEO
Screaming Frog SEO Spider
GTmetrix
Google Trends
SpyFu
SE Ranking
Yoast SEO
Buffer
Answer The Public
Grammarly
Rank Math
Sprout Social

Do I Get a Job After SEO Training?

When you successfully complete our SEO Courses in Zirakpur, you’ll have all the valuable skills required to get a job in the online marketing field. Furthermore, at Learn SEO and Web Design, we offer 100% career support, including resume building and interview preparation, which will help you secure a job.
The best part is that we even select those candidates who will perform excellently in our training and pass all the assignments, and then offer them a job at our own company, Web Hitters. There is nothing to worry about for those who can’t get a job at our own company, as we arrange numerous interviews in other companies until you secure a job in SEO, Digital marketing, Social media marketing, or other fields.

FAQs

Here, you will find all the answers to the most frequently asked queries about our SEO Training in Zirakpur, including the application process, certifications, career support, timing, and more.

Yes, without any doubt. You don't require any technical background to enrol in our Search Engine Optimization (SEO) Course. All you need to be regular in the class, attentive, complete the assignments, and ask any doubts you have.

Our course duration is 3 months, during which you will learn every aspect of SEO, from basics to advanced, so that when you join a company, you can work on any part of SEO effectively.

No, you don't need any coding experience to learn SEO. But if you have some HTML and CSS experience, it will help you in some cases. But, overall, you don't need coding knowledge to do SEO.

Of course. Our professional SEO experts will teach you both theoretical concepts of every element of SEO and follow it with practical hands-on training on Live International projects.

Yes, you will receive a professional certificate from the Best SEO agency in Zirakpur, Web Hitters, upon completing our SEO Training.

Yes, we do. Our team at Learn SEO and Web Design will assist with building your resume and addressing any potential questions a company may have during an interview. We also offer mentorship on topics such as starting your own business and performing SEO yourself.

If you successfully complete our training, you'll get a job guaranteed. Regarding freelance work clients, it'll depend on how you can convince them, as they want practical past work experience. If you can provide it, you can also attract freelancing clients.

In free online tutorials, you will learn theoretical knowledge, and even that will not be complete. However, at Learn SEO and Web Design, you will learn both theoretical concepts, ranging from the basics to advanced levels, under the guidance of the best SEO experts in Zirakpur. Above all, we will let you work on several international projects, where you will learn how a real-world SEO project is executed.

All classes are live and in-person. We don't offer recordings. Besides, we offer weekend classes with flexible timings.

No, you don't need a degree to do our course.

Our course is for all. Even if you are a housewife or someone who wants to start their own business, offer freelancing SEO services, or just improve their skills.

Once you complete our SEO Training in Zirakpur, you can become an SEO specialist, digital marketing manager, social media manager, email marketer, marketing director, freelancer, or businessman offering digital marketing services.

Industry Recognized Certification From Web Hitters Academy

We train every individual to ensure they get hired after completing our SEO training in Zirakpur. Our company, Web Hitters, directly hires the top SEO graduates after they complete the training, while others secure roles in other leading digital marketing companies throughout India. We stay with you every step of the way, offering personalized career support, resume building, interview preparation, and other guidance until you receive a job offer.
You can secure a job in various roles, such as SEO Specialist, Digital Marketer, Social Media Marketer, and many others, with our industry-recognized Search Engine Optimization (SEO) course certificate.
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